10) David Coe-Newsjacking to Amplify your Message on Social Media August 7, 2017 – Posted in: Podcast
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David Coe is Australia’s authority on investor social media. His company provides a voice for smaller investment companies to communicate like the big guys. He specializes in helping them to find an audience before they have an announcement to make. Tune in to find out how social media can benefit you.
What you will learn in this episode
- How to use social media to go viral on Linkedin and Twitter.
- Why you can use social media and information articles to become the authority in your niche.
- The best way to create your own corporate newsroom.
- How to use information already in the public domain for content.
- The best way to identify the stories you are already sitting on.
- Why educational material is the best to use and post in terms of sharing on social media.
- What newsjacking is and how you can use it.
- Why your credibility increases when you are transparent around your mistakes.
About David
David Coe, Australia’s authority on investor social media, is a communications strategist who has the rare ability to write for the head and the heart.
He combines the discipline of a career in financial journalism and investment banking with insights gained from thirty-five years of study into human behaviour in such diverse places as a Buddhist monastery, Sydney, Queensland and Cambridge universities, Findhorn in Scotland, the schools of Werner Erhard and John Demartini, and the newsrooms of more than a dozen major newspapers around the world.
David is an accomplished presenter, author, editor, animation producer, and script writer who quickly gets to the intellectual and emotional core of a business case.
He is the managing editor of his own firm, Investor Torque, which helps junior listed companies reach tens of thousands of investors on social media.
Please visit David’s company website, investortorque.com or his personal website, davidcoe.com.au for more information.
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